Required Content
Content Setup

Shop Configuration
All of the shop configuration is user the top level menu Catalog

Create Shop Top Level
The Category is used for the top level of the shop, in order to make the shopping experience much cleaner. Create a category that suits for the top level of the URL.
The example of 'pearls' means the shop url will be /en/shop/pearls.

Add Top level description and Images

Add Products
Each product you add will be shown separately on the main index page. You need to ensure you add descriptions and categories for each product.

Finally, Create Trade Offers
A Trade Offers contains the price for the product. Only products with Trade Offers are shown, and can be bought.
Create One Trade Offer for each product, setting the Price, Description and Images appropriately..